Bodine to Oversee Content on Premier Online Legal Destinations for Consumers and Lawyers
NEW YORK, September 7, 2011 – LexisNexis (www.lexisnexis.com) , a leading global provider of content-enabled workflow solutions, today announced that Larry Bodine, web and marketing consultant and editor of LawMarketing Blog, has joined LexisNexis as the full-time editor-in-chief of Lawyers.comSM and martindale.com®. Lawyers.com is a leading online legal website for consumers and small business owners, and martindale.com is the preeminent online destination for legal professionals.
“Larry is a leading voice in the legal community on issues of legal marketing and technology, and we are excited to bring his significant experience and expertise to LexisNexis,” said David Palmieri, vice president and managing director of the Marketing and Consumer Solutions team at LexisNexis. “His background as an editor, consultant and award-winning journalist on topics of legal marketing makes Larry uniquely qualified to manage content for our leading consumer and lawyer-facing web services.”
As editor-in-chief, Bodine is responsible for editorial operations across both sites, including content on Lawyers.com and martindale.com. Larry will focus on setting editorial strategy and creating original content around current legal news and topics of interest to consumers and attorneys across the United States.
Bodine is a business development advisor who has helped more than 250 law firms with marketing, individual lawyer coaching and website renewal, helping them generate new revenue and attract new clients. Bodine has 15 years of experience as a journalist, serving as editor and publisher of the American Bar Association Journal, associate editor at The National Law Journal® and as a reporter for the New York Daily News and New Jersey’s Star Ledger. Bodine also practiced law in Madison, Wis., before starting his own consulting business. In addition to his duties at LexisNexis, Bodine will continue to operate his LawMarketing Blog, an award winning blog that features news stories and information about law firm marketing strategies.
“I’m thrilled to be joining LexisNexis in this capacity,” said Bodine. “This is a tremendous opportunity to further build out authoritative LexisNexis editorial content and reach. These services provide invaluable resources to both consumers and lawyers alike, and I look forward to supporting them as the go-to sources for reliable and up-to-date legal information.”